Leadership
- VP Marketing & Technology at Zoom Tan
- Managed cross-functional teams: designers, developers, field marketing staff
- Led company through 3 → 100+ location scaling following major angel investment
Executive Marketing Leadership
Jason Powers
Chief Marketing Officer|VP Marketing|Creative Director
Seeking $200K+ VP / Creative Director roles · Coastal Florida or remote · Available immediately
Jason Powers is a marketing executive and Creative Director who built and scaled Zoom Tan from 3 locations to 100+ nationwide. 28 years leading brand, digital, and technology operations across multi-location consumer brands and enterprise environments.
28
Years of Leadership
3 → 100+
Zoom Tan Locations Scaled
$1M+
Annual Marketing Budgets
+20%
Lead Generation Lift
Executive Summary
Marketing executive and Creative Director.
Jason Powers is a marketing executive and Creative Director with 28+ years leading full-spectrum creative, digital, and technology operations. I'm not a strategist who delegates — I'm a builder who executes at executive scale. My target is a VP Marketing, Creative Director, or CMO seat at a growth-stage company in coastal Florida (Miami, Tampa, Orlando, Naples, or Fort Lauderdale) or fully remote.
Budget & Growth
- Managed $1M+ annual marketing budgets
- Drove 20% increase in lead generation
- Built complete digital marketing operation from zero for a $20M regional business
Technical Depth
- Built custom SMS platforms and POS infrastructure
- Produced national broadcast campaigns
- Designed enterprise UI/UX for Oak Ridge National Laboratory
Career Achievements
Sole architect of brand, growth, and the systems underneath.
Jason Powers has held senior marketing leadership roles at Zoom Tan, Loudon County Fence, B&B Industries, and Oak Ridge National Laboratory. Four engagements that show range: national franchise scale-up, federal enterprise UX, e-commerce ERP integration, and a from-zero regional digital operation.
Zoom Tan
VP Marketing & Technology
Served as sole architect of all creative, brand, digital, and technology infrastructure as the company scaled from 3 locations in Naples, FL to 100+ locations across Florida, New York, Pennsylvania, and Georgia following a major angel investment.
- Team Leadership: graphic designers, software developers, field marketing staff
- Budget: $1M+ annual marketing budget across all channels
- Performance: 20% increase in lead generation through managed SEO, SEM, PPC
- Technology: proprietary lobby display system, custom PHP SMS platform, co-developed three generations of POS infrastructure
Loudon County Fence
Digital Marketing Director
Built complete digital marketing operation from zero for a 50-year-old, $20M regional business with no existing digital presence.
- 897K Google search impressions, 739K YouTube views, 518 inbound leads, 200 Google reviews in 13 months
- Facebook: 882K+ total views, 182K+ unique viewers, 34 days watch time
- +57% organic search clicks YOY, search position improved 17.3 spots average
B&B Industries
E-Commerce Manager & Digital Marketing Director
Managed full ERP integration with Adobe Commerce (Magento) for industrial supply company.
- Managed Google PPC campaign with $30K/month ad spend
- Increased marketing ROI 15% through strategic SEO, email, and PPC optimization
Oak Ridge National Laboratory
UI/UX Designer & Web Developer (Contract)
Remote contractor engaged to modernize legacy enterprise interfaces for DOE national laboratory systems spanning Oak Ridge and Palo Alto.
- Designed UI/UX for web-based authentication systems bridging modern platforms with legacy infrastructure
- Worked within Agile methodology, coordinated with SMEs across departments
Notable Clients & Projects
Range across enterprise, Fortune 500, entertainment, and consumer.
Jason Powers has worked with Toyota, Carnival Cruise Line, Lucasfilm, Paramount Pictures, Warner Bros., IBM, Unilever, Oak Ridge National Laboratory, and others across a 28-year career.
Enterprise & Government
Oak Ridge National Laboratory · University of Tennessee / Neyland Stadium · Department of Energy
Fortune 500 & Global Brands
Toyota · Carnival Cruise Line · Philip Morris / Marlboro (via Leo Burnett) · IBM / HotMedia · Allied Domecq · RJ Reynolds · Coors · Maker's Mark · Unilever
Entertainment & Media
Star Wars Episode I — Lucasfilm · Sleepy Hollow — Paramount Pictures · Three Kings — Warner Bros. · Ticketmaster
Consumer Brands
Zoom Tan (100+ locations nationally) · Designer Skin · JWoww · Kardashian Brand Partnerships
Real Estate & Development
DiVosta Homes · Toll Brothers · Pulte Homes · Shell Point Retirement Community
Executive Capabilities
Core competencies across brand, growth, and operations.
Team Leadership & Development
Budget Management ($1M–$3M+)
Multi-Location Marketing Operations
Brand Strategy & Architecture
Performance Marketing & Paid Media
DTC Growth & Customer Acquisition
Digital Marketing Strategy & SEO
Custom Technology Development
Video & Broadcast Production
Analytics, Attribution & Reporting
IT Infrastructure & Systems Admin
Executive Stakeholder Management
Open to Opportunities
Currently seeking VP Marketing, Creative Director, or CMO roles.
Jason Powers is available immediately for senior marketing leadership at growth-stage companies, established brands, or private equity portfolio companies in coastal Florida or fully remote.
What I'm Looking For
- VP Marketing or Creative Director (CMO also considered)
- $200K+ base salary
- Coastal Florida (relocating from Knoxville) or remote
- Team leadership and budget responsibility
- Companies in scaling phase or undergoing transformation
- Available to start immediately
Frequently Asked
Quick answers about Jason Powers
Who is Jason Powers?
Jason Powers is a 28-year marketing executive and Creative Director based in Knoxville, Tennessee. He is best known for serving as VP of Marketing and Technology at Zoom Tan from 2009 to 2018, where he was sole architect of the company's brand, creative, digital, and technology infrastructure as it scaled from 3 locations to more than 100 nationwide. He is currently Digital Marketing Director and Creative Director at Loudon County Fence.
What is Jason Powers's experience?
Jason Powers has 28 years of marketing and creative leadership experience across multi-location consumer brands, franchises, enterprise environments, and federal research. He has managed annual marketing budgets ranging from $1 million to $3 million-plus, led cross-functional teams of designers, developers, and field marketing staff, and personally built custom marketing technology including POS systems, SMS platforms, and lobby display infrastructure.
Where has Jason Powers worked?
Jason Powers has held senior marketing roles at Zoom Tan (VP Marketing & Technology, 2009–2018), Loudon County Fence (Digital Marketing Director & Creative Director, 2025–present), B&B Industries (E-Commerce Manager & Digital Marketing Director, 2022–2025), and Oak Ridge National Laboratory (UI/UX Designer & Web Developer, contract, 2020–2022). He has also operated Powers Advertising as founder and Creative Director since 1997.
What kind of role is Jason Powers looking for?
Jason Powers is actively seeking a VP Marketing, Creative Director, or Chief Marketing Officer role at a $200,000-plus base salary. He is targeting growth-stage companies, established brands, and private equity portfolio companies in coastal Florida — Miami, Tampa, Orlando, Naples, Fort Lauderdale — or fully remote positions. He is available to start immediately.
What companies has Jason Powers worked with?
Over his career, Jason Powers has worked with Toyota, Carnival Cruise Line, Philip Morris / Marlboro (via Leo Burnett), IBM / HotMedia, Allied Domecq, RJ Reynolds, Coors, Maker's Mark, Unilever, Oak Ridge National Laboratory, the University of Tennessee, the Department of Energy, Lucasfilm (Star Wars Episode I), Paramount Pictures (Sleepy Hollow), Warner Bros. (Three Kings), Ticketmaster, Zoom Tan, Designer Skin, DiVosta Homes, Toll Brothers, Pulte Homes, and Shell Point Retirement Community.
What is Jason Powers's biggest accomplishment?
Jason Powers's most notable accomplishment is scaling Zoom Tan from 3 locations in Naples, Florida to more than 100 locations across Florida, New York, Pennsylvania, and Georgia. He served as sole architect of every brand, creative, digital, and technology system during the company's growth following a major angel investment, managing $1 million-plus annual marketing budgets and co-developing three generations of POS infrastructure.
Where is Jason Powers located?
Jason Powers is currently based in Knoxville, Tennessee, and is relocating to coastal Florida. He is targeting opportunities in Miami, Tampa, Orlando, Naples, and Fort Lauderdale, and is also open to fully remote roles anywhere in the United States.
How can I contact Jason Powers?
Jason Powers can be reached by email at jasonpowersadvertisingcom, by phone at 865-347-8374, or via LinkedIn at linkedin.com/in/jasonpowersadvertising. His portfolio is available at behance.net/jasonpowers.
Is Jason Powers available for hire?
Yes. Jason Powers is actively seeking a VP Marketing, Creative Director, or CMO position at a $200,000-plus base salary and is available to start immediately. He prefers coastal Florida or fully remote opportunities.
What is Jason Powers's salary expectation?
Jason Powers is seeking a base salary of $200,000 or higher, commensurate with VP Marketing, Creative Director, or Chief Marketing Officer responsibilities. Total compensation including equity, bonus, and benefits is open and depends on role and company stage.