Selected Work

Current work, and 29 years of it.

Five categories. The first is what Powers Advertising is producing right now — video and social for active clients. The rest is the back catalog: digital product, brand identity, print and broadcast, and architectural visualization for national retail chains, federal research labs, real estate developers, and major film and entertainment brands.

Video production and social campaign work produced by Powers Advertising — concept, shoot, edit, titling, and distribution, all in-house. The Loudon County Fence work below is part of 140 videos produced in year one, driving 914K+ Facebook and 438K+ Instagram views from a standing start, alongside broadcast work from the Zoom Tan years.

Brand & Seasonal Loudon County Fence

America Celebrates 250 Years of Freedom

Semiquincentennial brand piece tying a 50-year local contractor to a national moment. The kind of spot that earns goodwill and shares rather than clicks.

B2B & Commercial Loudon County Fence

Commercial Fence Contractor in Knoxville & East Tennessee

Commercial positioning aimed at contractors, property managers and municipal buyers rather than homeowners — a different buyer, so a different film.

Local Search Loudon County Fence

Farm Fence Installation in Greenback, TN

Service-plus-town video built against a real search query. Titling like this is why a regional contractor now shows up across a nine-county map.

Service Line Launch Loudon County Fence

Fence Painting & Staining Services

Launch creative giving a secondary revenue stream its own identity and its own search footprint instead of burying it on a services page.

Social & Reach Loudon County Fence

Cats Like Fences Too | Pet-Friendly Backyard Fence Ideas

Deliberately light social piece. Pets are the cheapest reach in home services, and reach bought with charm costs nothing per impression.

Broadcast & TV Zoom Tan

Zoom Tan — 30-Second TV Spot

National broadcast spot produced for Zoom Tan during the 3-to-100-location scale-up. Written, directed and cut to broadcast delivery specification.

Social campaign creative

Paid and organic social builds, email campaigns, and platform-native creative for Loudon County Fence, Zoom Tan, and Water Resort.

Loudon County Fence Facebook campaign creative Loudon County Fence TikTok campaign creative Loudon County Fence email campaign Knox Fence Pros campaign landing page Zoom Tan Facebook coupon campaign Zoom Tan Facebook campaign creative Zoom Tan Labor Day promotional campaign Zoom Tan New Year email campaign Zoom Tan Labor Day email campaign Water Resort email campaign German Creek Resort email campaign Small business finance campaign creative

Full campaign write-ups on Behance · Live channel: Loudon County Fence on YouTube ↗

Websites, e-commerce, custom point-of-sale, and application UX — including work for Oak Ridge National Laboratory, Zoom Tan, German Creek Resort, and Find Knoxville. Social and email campaign creative lives under Video & Social.

Hyperion point-of-sale interface for Zoom Tan Custom point-of-sale scheduling interface E-commerce checkout application UX design Oak Ridge National Laboratory website Retail brand web project Find Knoxville business directory German Creek Resort website Monkey Playhouse website Kuiperoids game title screen Elite Executive Assistants website Callahan Road Baptist website Callahan Road Baptist site design

Brand identities and logo systems across consumer, B2B, sports, hospitality, and faith-based markets.

5th Quarter KO logo ARF Nets logo CFO logo Connect logo Crab logo design Dragon Sport logo EvoRevo logo Common Grounds logo Fox logo Frosty logo Frosty Curlz logo Trippin logo Citation logo German Creek logo NeatClipp logo Holbrook logo Kuiperoids logo Pinewood logo Sharathon logo SMACF logo Spartan logo

Print, direct mail, in-store, packaging, and editorial — the campaign-side of brand systems.

Decanted tent card Sonfest poster Black poster design Curly Creme poster Rush magazine ad EDDM Zoom Tan direct mail Five Guys tent card Rush magazine ad two Water Resort magazine ad Water Resort bottle labels German Creek magazine ad Treehouse magazine ad Treehouse attraction map Drink coasters Book cover design Ice Bears magazine ad Cleveland magazine ad Manginos magazine ad Love 89 newsletter Zoomers magazine ad 88.1 Way FM newsletter

Illustrated site plans, 3D architectural renderings, and pre-visualization for major real estate and development clients including Pulte, D.R. Horton, Centex, and Walgreens.

Traditions colored site plan Martinique colored site plan Borland Center colored site plan Colored site plan Atlantic Palms colored site plan FNB Office site plan State Farm elevation Seaplum colored site plan Three bedroom floorplan Pulte development colored site plan Mirasol colored site plan CPP color site plan Integrity colored site plan Water Resort interior composite New waterpark architectural illustration Color scheme study 3D house rendering Kennel 3D rendering Georgian elevation Signage design Building A elevation

More work, including 3D animation reels and case studies, available on Behance.

Want work like this for your brand?

Powers Advertising takes on marketing, social advertising, and video production engagements. Jason Powers also considers senior in-house marketing roles.